If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the CA can be expensive and arduous.
This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.
So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Hamilton, Ontario.
At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with CA trademark filing, CA trademark responses, and CA trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.
Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.
Using a trademark attorney for filing in Hamilton, Ontario, can significantly increase your chances of a successful registration. The CA government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.
At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.
In terms of filing a CA trademark, we provide an easy three-step process to protect your intellectual property:
1. You provide your trademark info to our team via an online form.
2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the CA Once performed, we'll send you a legal opinion letter that details our findings.
3. Sausser Summers, PC, files your CA trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.
The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the CA Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.
The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.
Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:
Check to see if your proposed trademark is registered by another entity.
Conduct research to see if another business is using the trademark for which you're applying.
Provide advice and guidance on the strength of your trademark.
Draft and submit your trademark applications and application revisions.
Advice and guidance regarding trademark maintenance and protection.
Monitor the market for unauthorized use of your trademark.
Trademark enforcement to protect you against infringement.
Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.
Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Hamilton, Ontario.
Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.
In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.
For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.
Trademarks in the CA can last indefinitely, but did you know that clients in Hamilton, Ontario can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.
The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.
Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.
During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.
After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.
It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.
By hiring trademark attorneys helping clients in Hamilton, Ontario, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.
In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.
In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.
If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.
To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.
It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.
Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.
At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.
It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.
When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.
Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.
In summary:
Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.
With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.
If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.
Ontario Construction News staff writerThe City of Hamilton will assume full management of the city’s waterfront on April 1, as the Hamilton Waterfront Trust (HWT) dissolves on March 31.The HWT, established in 2000, has supported projects and programming that expanded public access to the waterfront and contributed to the vibrancy of the city. Over 25 years, the trust coordinated roughly $6.3 million in investments to improve public enjoyment of the waterfront.Officials say access to waterfront programming and ameni...
Ontario Construction News staff writer
The City of Hamilton will assume full management of the city’s waterfront on April 1, as the Hamilton Waterfront Trust (HWT) dissolves on March 31.
The HWT, established in 2000, has supported projects and programming that expanded public access to the waterfront and contributed to the vibrancy of the city. Over 25 years, the trust coordinated roughly $6.3 million in investments to improve public enjoyment of the waterfront.
Officials say access to waterfront programming and amenities will not be impacted.
“Hamilton’s waterfront is one of our city’s greatest shared assets, a place where residents gather, families spend time together, and visitors experience the best of our community,” said Mayor Andrea Horwath. “Bringing waterfront operations fully under city management strengthens the long-term stewardship of this important public space.
“My focus remains on ensuring Hamiltonians continue to enjoy the waterfront experiences they value today while we protect and enhance this asset for future generations.”
A comprehensive business model review initiated by council in 2022 concluded that municipal management would strengthen governance, improve financial oversight, and allow waterfront services to be better integrated into city operations.
“This transition brings consistency in governance, reporting and financial controls,” said City Manager Marnie Cluckie. “Our focus now is ensuring a smooth operational transition so residents and visitors continue to enjoy the waterfront programming and experiences they value.”
The phased transition began in 2023 when the city assumed management of lands at 57 Discovery Drive.
“All of the programming that Hamiltonians have come to expect will continue but will be managed by the city, which already operates parks and other waterfront amenities,” said HWT Chair Cameron Kroetsch. “The city will now be in a position to deliver programming and services across the entire waterfront more efficiently and cost-effectively.”
For more information, visit hamilton.ca/Hamilton-Waterfront-Trust-Transition.
Rap superstar Cardi B has taken a page out of boxers trash talking— often used to boost pay-per-view events — to goose slow ticket sales for an upcoming Little Miss Drama tour stop in Hamilton, Ontario.“And I’m letting you Canadians know, if you break my sold-out streak, I don’t know what I’m going to do… But y’all better go buy them tickets,” the Grammy-winning artist said in an X post. She estimated a March 31 date at the TD Coliseum in Hamilton was around 80 percent so...
Rap superstar Cardi B has taken a page out of boxers trash talking— often used to boost pay-per-view events — to goose slow ticket sales for an upcoming Little Miss Drama tour stop in Hamilton, Ontario.
“And I’m letting you Canadians know, if you break my sold-out streak, I don’t know what I’m going to do… But y’all better go buy them tickets,” the Grammy-winning artist said in an X post. She estimated a March 31 date at the TD Coliseum in Hamilton was around 80 percent sold out, and a look at the Ticketmaster site indicates lots of seats are still up for grabs.
“I swear to God, if you break my streak – y’all better go buy tickets. Y’all not breaking my perfectly sold out streak,” Cardi B repeated.
Some locals took to social media to complain about high tickets sales for the Hamilton concert, priced from $91.15 to $461.97 on Ticketmaster. Others cited the rapper having a concert the previous night on March 30 in Toronto, just an hour up the road from Hamilton.
The Toronto date is nearly sold out, according to Ticketmaster’s website, and ticket prices range from $126 to $792. The Grammy-winning pop star recently sold out two consecutive nights at the Kia Forum in Los Angeles and looking to keep her streak going across North America as her headline tour runs through to April.
On Feb. 20, the rapper took to X to warn Vancouver fans to fill the Rogers Arena on Feb. 21. “Five sold out shows back to back… packed to the brim!! Vancouver y’all better not break my streak. See y’all tomorrow!!! For now… where the Tim Horton’s at???,” she wrote at the time.
The Little Miss Drama tour is supporting Cardi B’s second studio album, Am I the Drama? and kicked off in Palm Desert, California, before a wrap in Atlanta.
Ontario’s public transit agencies can refuse to run political advertisements if they determine, following careful deliberation, that running those ads could result in discrimination or harassment against vulnerable community members.In a precedent-setting ruling released today, the Court of Appeal for Ontario upheld the City of Hamilton’s earlier determination to reject an advertising purchase by the Christian Heritage Party (CHP) on gender issues. This marks the first time Ontario’s top court has addressed bus adver...
Ontario’s public transit agencies can refuse to run political advertisements if they determine, following careful deliberation, that running those ads could result in discrimination or harassment against vulnerable community members.
In a precedent-setting ruling released today, the Court of Appeal for Ontario upheld the City of Hamilton’s earlier determination to reject an advertising purchase by the Christian Heritage Party (CHP) on gender issues. This marks the first time Ontario’s top court has addressed bus advertising since the landmark 2009 Supreme Court ruling in Greater Vancouver Transportation Authority v. Canadian Federation of Students — British Columbia Component.
The CHP had sought to purchase advertising space on Hamilton’s public transit system for an ad depicting a woman with the captions “Woman:” above and “An Adult Female” below. The ad included the CHP’s website address, which states the party’s platform that there are only two biological sexes and that children “must be protected from the LGBTQ ‘gender agenda.'”
Between the initial advertising purchase request in January 2023 and the final rejection on July 6, 2023, the City repeatedly communicated its concerns to the CHP. The City cited incidents of violence against transgender persons, including an assault on a Hamilton Street Railway bus in the preceding year, and provided academic studies linking negative transgender-related media messages to adverse mental health outcomes.
Ultimately, the City concluded the CHP ad could potentially cause serious psychological harm to transgender HSR passengers and rejected it.
February 3, 2026: Liveposts Replay: Ontario Court of Appeal Hearing – City of Hamilton v. Christian Heritage Party
February 3, 2025: Ontario Court of Appeal Case Could Set Precedent for Political Ads on Public Transit: Arguments Today
Writing for the unanimous three-judge panel, Justice Lorne Sossin ruled the City’s determination was reasonable because it carefully weighed the CHP’s advertisement against the City’s statutory objective of providing a safe and welcoming transit system while honouring the CHP’s Charter right to free expression.
The City acknowledged that it was required to “honour and carefully consider” s. 2(b) of the Charter in its decision. It noted that s. 2(b) was not meant to protect only “banal or widely accepted” speech and that residents have to put up with some controversy on City buses. It also noted that while the Advertisement conflicted with its own policies, this was not a sufficient reason to reject it. Instead, it had to balance CHP’s interest in freedom of expression against its statutory objective of “providing a safe and welcoming transit system.” – para 11, Christian Heritage Party of Canada v. Hamilton (City) 2026 ONCA 195
In its 74-paragraph ruling, the Court of Appeal confirmed the Divisional Court’s findings that the City met all legal requirements and constitutional standards in rejecting the advertisement.
“The City’s decision is reasoned, fair and balanced with respect to the CHP’s rights and the City’s statutory obligations and policies. It falls within a range of reasonable, acceptable outcomes,” the Divisional Court ruled in November 2024.
Today’s ruling provides greater clarity for government administrative decision makers when weighing Charter free expression rights against the permissibility of political advertising messages on government-provided spaces such as transit buses. It confirms that free expression rights are not absolute and that governments can deny advertisements that undermine important statutory goals.
The Court of Appeal also confirmed that these decisions will be reviewed by courts following the standard, the 2019 Supreme Court of Canada decision that establishes the framework for determining whether a decision-maker’s reasons are sound and whether the decision was reasonably available to them.
The Christian Heritage Party issued a statement shortly after the ruling was released.
Claiming the Court ruled “against free speech,” CHP national leader Rod Taylor stated: “Today, free speech has been given a black eye by judges who neglected to recognize our constitutional rights.”
“We see today that political correctness and ‘woke’ ideology have infected not only our legislatures but also our courts.”
In a video post shortly after the ruling, John Sikkema, lawyer for the intervenor group Association for Reformed Political Action (a conservative advocacy organization), stated: “If there is a silver lining to this decision, it is that the court does not find that the message that women are female by definition is harmful or discriminatory per se.”
“Instead the court relies on what I think is shaky evidence that this advertisement, if allowed on public transit, would cause harm beyond mere offense to transit users who identify as transgender.” Sikkema was referring to the Court’s acceptance of academic literature cited by the City.
Egale, a 2SLGBTQI advocacy organization and intervenor in this case, has not yet issued a statement. The City of Hamilton has also not yet responded to the ruling.
Note: this article will be updated statements from Egale and the City, as well as links to the CanLII version of the ruling once available.
Production Detailsv. 1.0.0Published: March 18, 2026Last updated: March 18, 2026Author: Joey ColemanUpdate Recordv. 1.0.0 original version