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Trademark Attorney Working With Clients in Laval, Quebec | Online Trademark Attorneys Trademark Attorney Working With Clients in Laval, Quebec | Online Trademark Attorneys

lm-double-shapeSausser Summers, PC

Providing CA trademark services throughout the CA and across the globe.
  • Lower Cost
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  • Experienced Trademark Attorneys

File a Trademark for $399 + $250 Government Filing Fee

Trademark Attorney Working With Clients in Laval, Quebec

If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the CA can be expensive and arduous.

This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.

So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Laval, Quebec.

At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with CA trademark filing, CA trademark responses, and CA trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.

Sausser Summers, PC: Simplifying the CA Trademark Process

Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.

Using a trademark attorney for filing in Laval, Quebec, can significantly increase your chances of a successful registration. The CA government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.

At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.

In terms of filing a CA trademark, we provide an easy three-step process to protect your intellectual property:

1. You provide your trademark info to our team via an online form.

2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the CA Once performed, we'll send you a legal opinion letter that details our findings.

3. Sausser Summers, PC, files your CA trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.

The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Online Trademark Attorney Laval, Quebec
The bottom line?

At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Do I Really Need a Trademark Attorney for Protecting My Business in Laval, Quebec?

It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the CA Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.

The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.

Additional Benefits of Using a Trademark Attorney

Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:

Check to see if your proposed trademark is registered by another entity.

Conduct research to see if another business is using the trademark for which you're applying.

Provide advice and guidance on the strength of your trademark.

Draft and submit your trademark applications and application revisions.

Advice and guidance regarding trademark maintenance and protection.

Monitor the market for unauthorized use of your trademark.

Trademark enforcement to protect you against infringement.

Online Trademark Lawyer Laval, Quebec

Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.

What About Online Filing Services?

Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Laval, Quebec.

Trademark Attorney Laval, Quebec

Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.

In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.

For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.

Understanding Trademarks Over Time

Trademarks in the CA can last indefinitely, but did you know that clients in Laval, Quebec can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.

The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.

Trademark Law Firm Laval, Quebec

Steps to Renew Your Trademark

Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.

During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.

After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.

It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.

By hiring trademark attorneys helping clients in Laval, Quebec, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.

Losing Your Trademark Rights Through Abandonment

In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.

Losing Your Trademark Rights Through Inappropriate Licensing

In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.

How to Avoid Having to Refile Your Trademark

If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.

To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.

It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.

Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.

Trademark Lawyer Laval, Quebec
Trademark Firm Laval, Quebec

What Makes an Online Trademark Attorney Great?

At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.

It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.

When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.

Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.

In summary:

  • Be sure you're using a licensed trademark attorney helping clients in Laval, Quebec.
  • It's best to work with a trademark lawyer who has years of experience filing trademarks.
  • Ensure that your trademark lawyer is willing to provide ongoing notifications relating to your trademark application process.
Trademark Registration Lawyer Laval, Quebec

Trademark Attorneys Working Hard for You

Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.

With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.

If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.

Latest News in Laval, Quebec

Medical Education Pavilion, Université Laval in Lévis, Québec

Medical Education Pavilion Université Laval, Québec building development, Canadian architecture photospost updated January 5, 2026Architects: Anne Carrier architectureLocation: Lévis, Québec, CanadaPhotos by Adrien WilliamsDecember 17, 2025Medical Education Pavilion, Université Laval, CanadaLocated in the heart of the historic Hôtel-Dieu de Lévis precinct, the new teaching pavilion for Université Laval’s medical progr...

Medical Education Pavilion Université Laval, Québec building development, Canadian architecture photos

post updated January 5, 2026

Architects: Anne Carrier architecture

Location: Lévis, Québec, Canada

Photos by Adrien Williams

December 17, 2025

Medical Education Pavilion, Université Laval, Canada

Located in the heart of the historic Hôtel-Dieu de Lévis precinct, the new teaching pavilion for Université Laval’s medical program sensitively addresses the challenge of integrating into a site steeped in history. Designed to accommodate nearly 90 students, the pavilion offers an interactive, stimulating, and inclusive learning environment, tailored to the demands of contemporary medical education while supporting hands-on training in regional settings.

Designed by Anne Carrier Architectes (ACA), in consortium with Coarchitecture, the project establishes a respectful dialogue between the Augustines’ places of memory and the successive expansions of the Hôtel-Dieu, while meeting the needs of a forward-looking academic environment focused on collaboration and innovation. The building acts as a connective element between ACA’s recent interventions on the site, including Maison Dessercom and the Lévis CLSC–CHSLD, while maintaining the site’s overall visual cohesion. A 13-metre-long glazed bridge, suspended across three levels, provides a fluid transition to the historic Augustines pavilion, as well as to the north–south outdoor pedestrian route.

Shaped by the site’s topography, the project requalifies the surrounding outdoor spaces and extends the institutional history initiated in the 19th century by the religious community. Through its massing, its balanced spatial organization, and a restrained yet contemporary material palette, the pavilion aligns itself with the continuity of the place while asserting a confident contemporary identity without overpowering its context.

A learning environment rooted in its context Overlooking the historic Vieux-Lévis district, the pavilion establishes a strong relationship with its surroundings. The alignment of the façade along Wolfe Street ensures a coherent reading of the historic ensemble, while the subtly angled inner façades frame compelling views of key landscape features.

To the northwest, generous openings capture exceptional views of the St. Lawrence River and Quebec City, making the landscape an active and sensory component of daily experience. To the southeast, the building opens onto the Augustines’ Garden, forming an intimate inner courtyard—a place for reflection and informal encounters that enriches everyday life for users.

Designed to support both learning and well-being, the pavilion offers flexible, secure spaces filled with natural light. It encourages spontaneous interaction among students, clinicians, and faculty through a diversity of collaborative spaces and optimized circulation. The inclusion of a patient-partner clinic, specialized laboratories, and teaching spaces adapted to active learning pedagogy creates an environment where theory and practice naturally intersect.

At the heart of the building, a four-storey central atrium becomes a true social hub: a bright, welcoming, and legible space that offers users an intuitive experience and a constant visual connection to the outdoors. Here, architecture supports not only education, but also communication, focus, and well-being.

A lasting contribution to the community Far more than an academic facility, the teaching pavilion is conceived as a sustainable lever for attracting and retaining future physicians in the Chaudière-Appalaches region. By offering a high-quality learning environment that is human-centred, luminous, and deeply rooted in its territory, the building strengthens students’ sense of identity and belonging within the academic and medical community.

By bringing together heritage, modernity, and humanity, the new teaching pavilion actively contributes to improving access to healthcare in the region and to enriching community life in Lévis.

Architects: Anne Carrier architecture – https://annecarrier.com/ & Coarchitecture – https://annecarrier.com/

Project: Medical Education Pavilion – Université Laval / CISSS-CA Location: Lévis, QC, Canada

Design team: ACA: Anne Carrier, architect ; Robert Boily, B. arch. / B. Sc.a. ; Mathieu St-Amant, architect; Patricia Pronovost, architect ; Martin L’Hébreux, architect ; Charles Ferland, architect ; Guy-David Paradis, architect ; Anne-Laure Lacombe, architect ; Brenda Côté, technologist Coarchitecture : Alain Tousignant, architect ; Mylène Bureau, architect ; Cesar Herrera, architect ; Louis Caron, technologist ; Tristan Vachon, technologist ; Vanessa Proulx, technologist General contractor : Dalcon Engineers: Tetratech Building area: 1 070 sqm Photographer: Adrien Williams

About Anne Carrier Architectes (ACA) Anne Carrier Architectes enriches Quebec’s architectural landscape with bold and refined projects designed to resonate across generations. With more than 30 years of experience, the firm combines sensitivity, creativity, and leadership to meet its clients’ highest ambitions for architectural excellence.

Photographer: Adrien Williams

Medical Education Pavilion, Université Laval, Levis, Québec information / images received 050724 v2com newswire

Location: Lévis, Quebec, Canada

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Alto high-speed electrified train coming to Laval

Alto, the company mandated by Ottawa to create an electrified high-speed rail network between Toronto and Quebec City with stops in between, is contemplating digging a tunnel under the Rivière des Prairies to connect the line to an Alto station to be set up in Laval.New tunnel possible“We’re talking about maybe tunneling from Laval under the Rivière des Prairies,” Ben Bourdeau, an Alto spokesperson, told The Laval News during a public consultation sessio...

Alto, the company mandated by Ottawa to create an electrified high-speed rail network between Toronto and Quebec City with stops in between, is contemplating digging a tunnel under the Rivière des Prairies to connect the line to an Alto station to be set up in Laval.

New tunnel possible

“We’re talking about maybe tunneling from Laval under the Rivière des Prairies,” Ben Bourdeau, an Alto spokesperson, told The Laval News during a public consultation session on the project held last week at the Laval Sheraton.

As things are now, a tunnel carrying the Société de transport de Montreal’s underground Metro off the island of Montreal to the Cartier and Montmorency stations in Laval passes through a tunnel under the river, passing near des Laurentides Blvd.

Link to downtown Montreal

“One of the options is a tunnel because it’s less disruptive,” Bourdeau said. “It’s something that offers protection in case there’s a snow storm. It would be basically under the Rivière des Prairies going straight downtown.”

While a tunnel would present a few challenges, such as some additional cost, “we’re building this for a hundred years,” he continued. “So, in the long run, it would be much more beneficial.”

Although the location for an Alto station that would serve passengers from Laval hasn’t been chosen, a map displayed during last week’s consultation indicated Alto wants to place it within a central area east of old Laval city hall (currently being renovated) and the downtown core.

It would be somewhere in the vicinity of de la Concorde Blvd., Collège Montmorency and Place Bell.

Three-hour trip to Toronto

Alto, also known as Toronto–Quebec City High-Speed Rail Network, was announced around a year ago by then-Prime Minister Justin Trudeau. While a design phase has been projected to cost $3.9 billion and last for up to five years, the total completion cost is $80 to $120 billion, with gradual opening of the system taking place between 2035 and 2044.

Trains on the dedicated 1,000-kilometre rail route would reach top speeds of up to 300 km/h, which is nearly double what Via Rail can currently offer now. Besides Toronto, Quebec City and Laval, there will also be stations in Peterborough, Ottawa, Montreal and Trois-Rivières.

When the line is completed, a transit between Montreal and Toronto would take around 3 hours (compared to 5 hours 30 minutes now on Via Rail), while the time on Alto from Montreal to Quebec City would be just under 1 hour and 30 minutes (compared to about 3 hours 17 minutes now on Via Rail). A transit to Ottawa would take around an hour.

A hub for Laval and North Shore

With a population that will soon be reaching 440,000 – a total of 1.2 million when you factor in the population of Montreal’s North Shore – Laval is seen as the most logical location for an Alto station because of its strategic proximity to the northern suburbs, where the population also continues to expand.

“Everyone from the suburbs north of Laval will come to Laval to take a train to go to Toronto, to go to Quebec City,” said Bourdeau. “Laval will be a hub. They won’t have to go down to Montreal’s Central Station to take a train to go anywhere. It’s going to be in Laval. This will be much more convenient for everyone. These people won’t have to transit through Montreal.”

While passenger trains continue to flourish in Europe and to some extent also in the U.S., critics of public transit in this country generally agree that Canada has lagged badly behind. “We don’t have a train culture in Canada,” said Bourdeau, noting that Via Rail has never been able to reach its potential because it operates on tracks owned by CN and CPKC, whose freight trains get scheduling priority.

Laval demanding a grandfather clause for PEQ orphans

After Montreal and Quebec City, the City of Laval is also calling for a grandfather clause for immigrants already established in Quebec under the Quebec Experience Program (PEQ).At its meeting on Tuesday evening, the city council unanimously adopted a resolution put forward by Mayor Stéphane Boyer.In it, Laval’s municipal representatives demand that the Quebec government explicitly recognize “Laval’s distinct economic reality and capacity to welcome immigrants in the application of immigration policies....

After Montreal and Quebec City, the City of Laval is also calling for a grandfather clause for immigrants already established in Quebec under the Quebec Experience Program (PEQ).

At its meeting on Tuesday evening, the city council unanimously adopted a resolution put forward by Mayor Stéphane Boyer.

In it, Laval’s municipal representatives demand that the Quebec government explicitly recognize “Laval’s distinct economic reality and capacity to welcome immigrants in the application of immigration policies.”

They are asking the Legault government to offer a grandfather clause to immigrants already established in Quebec under the PEQ, adding their voices to those of several other cities and organizations.

“Immigration decisions have direct effects on our local economy,” Mayor Boyer reminded in a statement released after the city council meeting.

“In Laval, poorly adapted uniform measures risk hindering the attraction of talent and investment, while also undermining the predictability our employers need,” he argued.

The PEQ, which offered a fast track to permanent residence for people who had lived in Quebec for a minimum of two years and who met the language requirements, was abolished on Nov. 19. It is replaced by the new Skilled Worker Selection Program (PSTQ).

The Legault government assures that all applications submitted before the abolition of the PEQ will be processed according to the old rules.

However, many people who arrived in Quebec thinking they would use this route to immigrate, but who had not yet met the conditions to submit an application, now find themselves stuck between two stools.

Immigration Minister Jean-François Roberge has so far refused to grant grandfathering rights to these “PEQ orphans”.

He argues that the PSTQ is a better program, since it allows for the selection of permanent residents based on Quebec’s needs rather than processing applications on a “first come, first served” basis.

Last week, Montreal municipal officials, both from Mayor Soraya Martinez Ferrada’s party and the opposition, also called for a “grandfather” clause for people already established in Quebec.

For his part, Quebec City Mayor Bruno Marchand has made several public statements to denounce the uncertainty faced by many people who thought they could obtain their permanent residence in Quebec through the PEQ.

Quebec plans to admit approximately 29,000 economic immigrants under the PSTQ this year.

— With information from Samira Ait Kaci Ali

–This report by La Presse Canadienne was translated by CityNews

A 50,000-square-foot Canac is opening in Laval next month — and Montreal could be next

After more than a year of anticipation, Laval is finally getting its first Canac — and it's going to be huge.After announcing the project last year, the popular Quebec hardware chain will finally open its doors at the corner of Boulevard du Curé-Labelle and Boulevard Saint-Elzéar Ouest on Friday, February 6, as reported by Narcity Quebec.It's a big deal for the company, with the new Laval location marking Canac's largest single investment ever. Construction costs alone surpassed $35 million.Despite ha...

After more than a year of anticipation, Laval is finally getting its first Canac — and it's going to be huge.

After announcing the project last year, the popular Quebec hardware chain will finally open its doors at the corner of Boulevard du Curé-Labelle and Boulevard Saint-Elzéar Ouest on Friday, February 6, as reported by Narcity Quebec.

It's a big deal for the company, with the new Laval location marking Canac's largest single investment ever. Construction costs alone surpassed $35 million.

Despite having 35 stores across Quebec, Canac has never had a location in Laval or on the island of Montreal. Until now, Laval residents looking for deals on home renovation supplies had to drive up to Prévost in the Laurentians, while Montrealers made the trek to Saint-Hubert or La Prairie on the South Shore.

The new Laval store is strategically positioned near Highways 15 and 440, making it accessible for shoppers from both Laval and Montreal.

And the location is massive. The 450,000-square-foot site includes a 50,000-square-foot main building, with 30,000 square feet dedicated to retail space.

Inside, shoppers will find everything from hardware and plumbing to electrical supplies, tools, paint, flooring, finishing products, building materials, and seasonal items.

The complex also features a 12,000-square-foot indoor and outdoor garden centre, a covered warehouse spanning 41,500 square feet, an outdoor lumber yard, and 250 parking spaces — including several electric vehicle charging stations.

But this isn't the end of Canac's Greater Montreal expansion. According to multiple reports, after opening locations in Laval and Magog in 2026, the company plans to open its 38th store in Anjou in 2027, with construction set to begin this spring.

This article is adapted from "La date d'ouverture du Canac de 35M$ à Laval est dévoilée et c'est dans quelques jours,"which was published on Narcity.

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