If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.S. can be expensive and arduous.
This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.
So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Vancouver, British Columbia.
At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.S. trademark filing, U.S. trademark responses, and U.S. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.
Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.
Using a trademark attorney for filing in Vancouver, British Columbia, can significantly increase your chances of a successful registration. The U.S. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.
At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.
In terms of filing a U.S. trademark, we provide an easy three-step process to protect your intellectual property:
1. You provide your trademark info to our team via an online form.
2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.S. Once performed, we'll send you a legal opinion letter that details our findings.
3. Sausser Summers, PC, files your U.S. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.
The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.
It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.S. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.
The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.
Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:
Check to see if your proposed trademark is registered by another entity.
Conduct research to see if another business is using the trademark for which you're applying.
Provide advice and guidance on the strength of your trademark.
Draft and submit your trademark applications and application revisions.
Advice and guidance regarding trademark maintenance and protection.
Monitor the market for unauthorized use of your trademark.
Trademark enforcement to protect you against infringement.
Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.
Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Vancouver, British Columbia.
Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.
In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.
For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.
Trademarks in the U.S. can last indefinitely, but did you know that clients in Vancouver, British Columbia can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.
The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.
Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.
During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.
After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.
It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.
By hiring trademark attorneys helping clients in Vancouver, British Columbia, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.
In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.
In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.
If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.
To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.
It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.
Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.
At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.
It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.
When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.
Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.
In summary:
Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.
With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.
If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.
Nearly 700 teachers from across B.C. gathered in Vancouver for the 109th annual general meeting of the BC Teachers’ Federation. Lauren Stallone has more.Nearly 700 teachers from across British Columbia are gathering in Vancouver for the 109th BC Teachers’ Federation annual general meeting.“I think it says alot about teachers, that they’re willing on their spring break to come down and spend four days in a windowless room discussing and debating how to improve education,” BCTF president Clint Johnst...
Nearly 700 teachers from across B.C. gathered in Vancouver for the 109th annual general meeting of the BC Teachers’ Federation. Lauren Stallone has more.
Nearly 700 teachers from across British Columbia are gathering in Vancouver for the 109th BC Teachers’ Federation annual general meeting.
“I think it says alot about teachers, that they’re willing on their spring break to come down and spend four days in a windowless room discussing and debating how to improve education,” BCTF president Clint Johnston told CityNews.
It comes at a time when issues for B.C.’s educational system are in the spotlight, with school districts across the Lower Mainland sounding the alarm on rampant overcrowding and underfunding.
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The AGM makes decisions and guides the union’s direction on behalf of B.C.’s 51,00 public school teachers. It’s taking place as the federation prepares for collective bargaining amidst a severe teacher shortage and economic uncertainties flowing from south of the border
“What it really comes down to is money. It needs to be funded and there needs to be more funding in education, because if you ask me, that’s the second biggest problem right now and it’s directly linked to the teacher shortage,” Johnston said.
The BCTF president emphasized the impact on students during these difficult times
“You see students in schools who are having a rotation of teachers because they can’t get a certified teacher to fill [the vacancy],” Johnston explained.
“We have a disappointingly high number of students being taught by uncertified teachers, people are doing their best but don’t have the training to get kids where they need to be.”
An example of this is in the Surrey School District, where trustees say the lack of funding is forcing them to move even more high schools to extended days as a result of overcrowding
Delegates heard from guest speaker Niigaan Sinclair, son of the late Murray Sinclair, on Sunday.
The AGM runs through Tuesday, when representatives will vote on issues ranging from education policy and finance to health, welfare, and safety for teachers.
A global Guinness shortage may put a damper on Monday’s St. Patrick’s Day festivities.Article contentArticle content“There is a shortage in British Columbia,” confirmed Seán Heather, owner of the Irish Heather in Gastown. “It’s a disaster.”Article contentThere will be plenty of Guinness at the Irish Heather, but if you’re hoping to get a pint at his pub on Monday, you are out of luck. Tables are fully booked. “We’ll be full to the gunwales,&...
A global Guinness shortage may put a damper on Monday’s St. Patrick’s Day festivities.
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“There is a shortage in British Columbia,” confirmed Seán Heather, owner of the Irish Heather in Gastown. “It’s a disaster.”
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There will be plenty of Guinness at the Irish Heather, but if you’re hoping to get a pint at his pub on Monday, you are out of luck. Tables are fully booked. “We’ll be full to the gunwales,” said Heather.
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“This has happened before, so weeks before I’m always checking with my distributor to get a sense of availability,” said Heather.
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Two weeks ago, when he learned there were only 300 kegs left in B.C. for distribution, he ordered enough to get him through. He alerted other pub owners. But, for some, it was too late.
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“I told everyone I know,” said Heather, adding that there are pubs that do not have enough on tap to serve revellers on Monday.
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Brian Gobeil, manager of the Blarney Stone, disputed the notion of a shortage. In an email, Gobeil said that a shipment came in late, but still in time to keep taps flowing at Vancouver’s Irish Pubs.
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“We have more than enough,” said Gobeil.
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Heather said he expects to sell at least 1,000 pints of Guinness on Monday, along with other traditional fare, like Irish stew and soda bread.
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There are 90 pints in a keg, which means Heather will go through somewhere between 11-12 kegs on Monday.
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READ MORE: 6 places to celebrate St. Patrick’s Day in Vancouver
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Diageo, the North American distributor of Guinness, reported that Guinness sales in the latter half of 2024 had jumped 13 per cent, and had already surpassed the usual St. Patrick’s Day sales.
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Diageo credits the rise in popularity to a successful social media marketing campaign that attracted new Gen Z fans. In the U.K., Diageo started rationing weekly orders, and even raided its reserve stockpile to meet the demand.
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A new factory in Kildare, Ireland, is expected to ease the shortage — but not in time for this St. Patrick’s Day.
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While some pubs may sell alternatives, such as Murphy’s Irish Stout, for some, it’s not the same.
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“Guinness is tied to our identity,” said Heather.
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Heather has weathered more than one storm as a pub owner in Vancouver, including the infamous St. Patrick’s Day order from health authorities in 2020 when COVID first appeared. Pubs were ordered to close at 8 p.m., with little advance notice, leaving him with plenty of Guinness and 30 litres of Irish stew.
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“My kids were eating Irish stew for months,” he said.
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St. Patrick’s Day is not celebrated with green beer in Ireland, but is a national holiday more like Thanksgiving, said Heather.
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“For us abroad, for people that are melancholy and missing home, they go to where they can be with other Irish people.”
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The Lower Mainland has about 20,000 Irish people, thanks to a popular working holiday visa program. “You can’t go anywhere in this city without hearing an Irish accent,” said Heather.
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As for how he’ll celebrate, Heather plans to enjoy himself on Tuesday, when the whole party is over. On Monday, he’ll be busy serving the Guinness.
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Former student Robert Murray says he has a good excuse for returning a book to the University of B.C. Library 64 years late — the 83-year-old reckons it might have saved his and his son’s life.In January, librarian Susan Parker received a package from Murray in the mail with the book, a $100 cheque for late fees and an explanation.Murray’s letter says the book, a 1931 edition of “Camping and Woodcraft: Handbook for vacation campers and for travellers in the wilderness,” by Horace Kephart, is a &ldq...
Former student Robert Murray says he has a good excuse for returning a book to the University of B.C. Library 64 years late — the 83-year-old reckons it might have saved his and his son’s life.
In January, librarian Susan Parker received a package from Murray in the mail with the book, a $100 cheque for late fees and an explanation.
Murray’s letter says the book, a 1931 edition of “Camping and Woodcraft: Handbook for vacation campers and for travellers in the wilderness,” by Horace Kephart, is a “treasure.”
He borrowed the handbook as a second-year electrical engineering student in 1961 and reread it multiple times over the years. He said the book “could easily serve as a text or excellent reference” for North American wilderness living.
In an interview, Murray, who now lives in Edgewood in the B.C. Interior, said he was feeling “close to the end of his life” and the book came to mind.
“I suspect you haven’t given much thought to dying — there are probably some things you have that you value a lot, and you wouldn’t want to see them lost or misplaced or forgotten or destroyed,” said Murray.
“Camping and Woodcraft” was one of those things.
“I wasn’t going camping anymore, so I thought, well, why don’t I return it now instead of leaving it for somebody else to do,” said Murray.
He said that when he was in his 50s, he and his younger son went on a hike to Mount Young, about 100 kilometres east of Kelowna, B.C.
A faulty compass and a soaking from an intense rainstorm put them in a life-threatening situation.
But with knowledge gained from the book, they built a lean-to shelter that saved them from hypothermia. They constructed the shelter according to Kephart’s design, using a tarp for a roof that reflected life-saving heat from their fire.
Murray said he valued the book “a great deal,” having grown up outside an isolated community where he spent his days hunting, fishing, camping and hiking.
Murray said he knew a fair bit about living in the wilderness and he considered most books on the outdoors at the time to be “utter garbage”.
Then, as a student, he came across Kephart’s book.
“It’s just a fluke. Really. I was in the UBC Library and I came across it at random,” said Murray, adding that “I recognized gold when I saw it.”
He said he never felt guilty about hanging onto it — it had only been borrowed once in the 10 years before he signed it out — but he believed it was time for the book to be returned.
The library said in a statement that the book was returned in good condition and will soon be going back into circulation despite its “many adventures.”
“Although he returned it six decades late, he was an ideal library book caretaker,” Parker said. “I’ve seen books deteriorated more that were loaned out for much shorter periods of time, and even found a book where they had clearly used a piece of bacon as a bookmark.”
The university’s library eliminated most overdue fines in 2020, so Murray’s cheque will be put toward other backlogged fees.
This report by Nono Shen, The Canadian Press, was first published Mar. 17, 2025.
Spring is just around the corner and the weather forecast for B.C. is out. But what will the skies look like for Vancouver over the next few months?Daily Hive spoke with Lisa Erven, warning preparedness meteorologist with Environment and Climate Change Canada (ECCC), who shared that we could see a warming trend and temperatures above seasonal over the next few months across the province.But each day can bring a different weather adventure as the province transitions out of a La Niña winter into what is known as an &ldquo...
Spring is just around the corner and the weather forecast for B.C. is out. But what will the skies look like for Vancouver over the next few months?
Daily Hive spoke with Lisa Erven, warning preparedness meteorologist with Environment and Climate Change Canada (ECCC), who shared that we could see a warming trend and temperatures above seasonal over the next few months across the province.
But each day can bring a different weather adventure as the province transitions out of a La Niña winter into what is known as an “ENSO-neutral” favoured forecast.
“ENSO-neutral or El Niño-Southern Oscillation-neutral has a probable forecast to persist through the spring and into summer, June, July, and August,” said Erven. We’re currently in La Niña, which means weighted towards a cooler and wetter winter that lingers into spring. However, this past winter, we didn’t get typical La Niña conditions. It was very weak, barely crossing the threshold.
“Because neutral conditions are not statically robust enough to tell us expected temperatures and precipitation trends, we rely on analyzing seasonal climate models to gain guidance on what spring forecast may hold.”
El Niño affects North America via changes in the jet stream, and an ENSO-neutral season means that the weather pattern will be both El Niño and La Niña, with neither dominating.
Erven shared that there is a probability of above-normal temperatures for B.C. in March, April, and May, as well as Metro Vancouver. There is also a probability of above-average precipitation throughout spring in sections of the province.
“Springtime is one of our most dynamic seasons,” said the meteorologist. “You often hear people say, ‘The weather was really wild’ or ‘We got all the seasons all in one day.’ Because we’re moving from the coldest month of the year to the hottest month, we can get any type of weather, especially in March and April.
“We could get snow or thunderstorms. April and May can even start to see heat events. If you’re having outdoor activities, you can check out with ECCC and find our alerts online and through our app.”
The last week of winter calls for rain for much of the week, with highs of up to 11ºC on Saturday and a low of -1ºC on Monday night.
The daily average temperature in Vancouver jumps from 6.7ºC in March to 15.8ºC in June. And keep your umbrellas nearby as the monthly average rainfall ranges from 104.1 mm in March to 51.1 mm in June.
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The union representing workers at the Radisson Blu Vancouver Airport Hotel says staff have ratified a new collective agreement, ending a nearly four-year-long strike.Unite Here Local 40 says the 1,411-day strike was the longest in Canadian history and the agreement provides a pathway back to work for 143 workers terminated during the COVID-19 pandemic, when the hotel was called Pacific Gateway.The union says in a statement the deal also provides job security protections and higher wages.Local president Zailda Chan says i...
The union representing workers at the Radisson Blu Vancouver Airport Hotel says staff have ratified a new collective agreement, ending a nearly four-year-long strike.
Unite Here Local 40 says the 1,411-day strike was the longest in Canadian history and the agreement provides a pathway back to work for 143 workers terminated during the COVID-19 pandemic, when the hotel was called Pacific Gateway.
The union says in a statement the deal also provides job security protections and higher wages.
Local president Zailda Chan says in the statement that 70 per cent of the hotel's workers were let go during the pandemic, when the hotel was used as a quarantine site.
But instead of giving up, Chan says co-workers walked off the job, demanding their colleagues be reinstated.
"They were family to them. They were best friends and they couldn't stomach that level of injustice," she told CBC News.
The strike surpasses the Vale Inco mine strike in Ontario that lasted almost two years and ended in July 2010.
"I remember when we first walked out, I had a six-month-old son. And now he's four and a half," Chan said, reflecting on the duration of the labour dispute. "The workers have shown that if you fight and if you don't give up, that you will win."
Sussanne Skidmore, president of the B.C. Federation of Labour, says the strike's length was highly unusual for Canada.
She noted that the uncertainty of the hospitality industry during the pandemic contributed to the prolonged fight.
"The workers were very brave to stay out on the line this long during very difficult times through all the different seasons."
In May 2021, the union says the 400-room hotel in Richmond, B.C., was "fully booked" by the federal government as a quarantine site for international travellers.
Unite Here says in a joint statement with Radisson Blu that the collective agreement gives terminated workers the right to return based on seniority, with the recall period extending for 36 months, and workers will now earn the highest wages in the Vancouver airport and Richmond hotel market.
The statement says the contract includes improved medical benefits, with lower eligibility requirements, as well as industry-leading cleaning standards.
Jillian Louie, a longtime server and striker, says she was among those let go and has been waiting for years to return.
"I was devastated," she told CBC News. "I was lost for words because I didn't know what to do next," she said.
Louie, who started at the hotel in 1991, says she took on part-time work to get by over the past four years but is eager to return to her old job.
"I haven't really worked with these people for a long time, and I'm actually very excited," she said.